Great Minds
Digital Transformation

Great Minds provides some of the most respected K-12 curricula in the United States, including Eureka Math and Wit & Wisdom. We worked alongside a dedicated group of educators and technologists to build outstanding EdTech solutions for millions of students and teachers across major districts like Florida, California, and Texas.

Great Minds
Digital Transformation

Great Minds provides some of the most respected K-12 curricula in the United States, including Eureka Math and Wit & Wisdom. We worked alongside a dedicated group of educators and technologists to build outstanding EdTech solutions for millions of students and teachers across major districts like Florida, California, and Texas.

Project Time Frame

Project Time Frame

Apr 2019 - Aug 2023

Apr 2019 - Aug 2023

My Role

My Role

Senior Product Designer

Senior Product Designer

Tool Stack

Tool Stack

Challenge

Our goal was to evolve these proven paper-based curricula into a cohesive digital ecosystem. We had to remain agile and adaptable as the project roadmap and scope shifted rapidly due to the sudden global move toward remote learning in 2020. Since I worked in this project for more than 3 years, the story will be shown using a timeline format.

Project Timeline

Year 2019

1st Quarter

Organized and executed our research process for teacher the planning experience and digital lessons authoring tool.

Quarters 2 to 4

Designed the first version of the authoring tool, a software that allowed content creators to build digital lessons.

Design Process

UX Design Artifacts

Authoring Tool Wireframes

Main Takeaways

  • User-Led Iteration: We conducted weekly group sessions directly with the curriculum authors, allowing us to test and refine the experience in real-time.

  • Intuitive by Design: Feedback from these sessions confirmed the tool felt natural and easy to navigate for content creators.

  • Market Readiness: The next step for this product is to become a teacher ready version to compete with other tools in the market. The MVP was ready to take this step.

  • Long-term Value: Since the 2019 MVP release, the platform has continued to scale and evolve to meet the needs of a growing user base.

Main Takeaways

  • User-Led Iteration: We conducted weekly group sessions directly with the curriculum authors, allowing us to test and refine the experience in real-time.

  • Intuitive by Design: Feedback from these sessions confirmed the tool felt natural and easy to navigate for content creators.

  • Market Readiness: The next step for this product is to become a teacher ready version to compete with other tools in the market. The MVP was ready to take this step.

  • Long-term Value: Since the 2019 MVP release, the platform has continued to scale and evolve to meet the needs of a growing user base.

Project Timeline

Year 2020

1st Quarter

The initial goal was to build a simplified learning product for teachers called beta, but we all know what happened next.

Quarters 2 to 4

The goal changed, we designed and build two digital tools for online classes in about 3 months.
In/Sync & Equip.

Design Process

In Sync Mockups & Video

Main Takeaways

  • Great Minds In Sync and Equip were ground breaking products on the EdTech industry in the US with presence in more than 4 districts (Florida, California, Texas, Tennessee) and millions of users.

  • In Sync won the best blended flipped learning app at The Tech Edvocate Awards on 2021



  • These products opened the Doors for the upcoming Great Minds digital solutions.

Project Timeline

Years 2021 to 2023

2021

Worked on articulating multiple tracks (flows) within Habitat- the end to end educational tool- like: Explore, Assess and Lesson Planning.

2022 & 2023

Worked on articulating 2 more tracks (flows) within Habitat like: Teacher reports and District admin reports.

Product Context

UX Design Artifacts

Mockups & Video

Main Results

National Impact: The tools we built allowed partner districts to lead the nation in math recovery, outperforming national averages following the pandemic.

  • Proven Growth: Our work on the digital experience contributed to schools doubling their reading proficiency rates within a single academic year.

  • Top-Tier Validation: The digital ecosystem we designed earned "Meets Expectations" ratings—the highest possible—from state-level curriculum audits for accessibility and usability.

Digital Adoption Increased by

3x

Best Blended App Edvocate Awards

2021

Next Project

Good Kind

Explore Project

Explore Project

Explore Project